Systems
7 min read
Batching: a month of content in a day
Plan, script, shoot, schedule. The four-block batching day that keeps my clients posting without burning out.

Posting every day is exhausting. Posting from a batch is not.
The four blocks
Plan — choose pillars and hooks for the month.
Script — write captions and shot lists.
Shoot — film in themed sets so you only change outfit once.
Schedule — edit, caption and queue everything.
Block out one afternoon a month and protect it like a client meeting.
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